Edukasi Bahasa Isyarat dalam Membangun Komunikasi Inklusif pada Akun Instagram @cafe.lawu.33
Abstract
The development of social media has opened up opportunities to foster inclusive communication for the entire community, including people with disabilities. One example of this can be seen in the sign language educational content on the Instagram account @cafe.lawu33. This study aims to analyze the content of inclusive communication in these posts based on UNESCO’s Disability-Inclusive Communications Guidelines. The study employs a qualitative approach using Krippendorff’s content analysis method on 29 pieces of content that met the criteria as units of analysis. The results indicate that inclusive communication is implemented through four categories: information accessibility, inclusive representation, participation, and inclusive and respectful language. This implementation is evident through the use of subtitles, sign language, and clear visuals; the equal representation of people with disabilities; encouragement to learn sign language; and the use of polite and non-discriminatory language. Thus, the Instagram account @cafe.lawu33 serves not only as a promotional platform but also as an educational tool that supports inclusive communication and raises public awareness of the importance of equal interaction with deaf friends.
Keywords
Sign Language, Education, Inclusive Communication, Instagram, Content
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